Platform
Use
Size
Ratio
Notes
Instagram
Profile photo320 x 320 px / 1:1
320 x 320 px
1:1
Avatar and profile display
Instagram
Square post1080 x 1080 px / 1:1
1080 x 1080 px
1:1
Standard feed post
Instagram
Portrait post1080 x 1350 px / 4:5
1080 x 1350 px
4:5
Taller feed image
Instagram
Story / Reels1080 x 1920 px / 9:16
1080 x 1920 px
9:16
Vertical story or reel cover
Facebook
Profile photo320 x 320 px / 1:1
320 x 320 px
1:1
Profile avatar
Facebook
Cover1640 x 624 px / about 2.63:1
1640 x 624 px
about 2.63:1
Page or profile cover
Facebook
Post image1200 x 630 px / 1.91:1
1200 x 630 px
1.91:1
Shared link or post image
YouTube
Channel avatar800 x 800 px / 1:1
800 x 800 px
1:1
Channel profile image
YouTube
Channel banner2560 x 1440 px / 16:9
2560 x 1440 px
16:9
Channel header image
YouTube
Thumbnail1280 x 720 px / 16:9
1280 x 720 px
16:9
Video thumbnail
Threads
Profile photo320 x 320 px / 1:1
320 x 320 px
1:1
Profile avatar
Threads
Post image1080 x 1350 px / 4:5
1080 x 1350 px
4:5
Tall post image reference
TikTok
Profile photo200 x 200 px / 1:1
200 x 200 px
1:1
Profile avatar
TikTok
Video / cover1080 x 1920 px / 9:16
1080 x 1920 px
9:16
Vertical video cover
LinkedIn
Profile photo400 x 400 px / 1:1
400 x 400 px
1:1
Personal profile avatar
LinkedIn
Company cover1128 x 191 px / about 5.9:1
1128 x 191 px
about 5.9:1
Company page cover
LinkedIn
Post image1200 x 627 px / 1.91:1
1200 x 627 px
1.91:1
Feed post image